The team

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Didier Farjon - CEO

• Digital transformation expert in international context

• Didier was formerly Consulting Director at Gartner

• Previously, he held management roles for AXA, Sopra Steria and DXC

• Didier has an engineer degree from HEI, a master degree from Sup’Aéro and an MBA from Cranfield School of Management

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Sylvain Deniau - Chief Rating Officer

• Digital project and transformation expert

• Sylvain was formerly in charge of the Agile Transformation consulting practice for Headlink

• Previously, he was a sales and marketing consultant for Capgemini Consulting

• Sylvain holds a postgraduate degree from Ecole Normale Supérieure in Paris and a MBA from Collège des Ingénieurs

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Médéric Salles - Chief Technology Officer

• AI and Web full-stack expert

• Médéric was CTO of Blocktravel

• Previously, he was a R&D engineer for Altran and web project manager at ERDF

• Médéric holds a Master of Science in Artificial Intelligence and Programming from the university of Caen

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Ryma Meziane - Digital Performance Manager

• ​Digital transformation expert with over 10 years of experience in the United-States

• She was Vice President at Citibank in New York and held digital strategy roles in retail banking and wealth management

• Previously, she helped Christofle and Roland Foods create and transform their digital strategies

• Ryma holds an MBA from Cornell University, where she was also a teaching assistant in Data Analytics, Strategy and Operations Management

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Nicolas Brouat - Analyst

• Specialized on Marketing analysis

• Nicolas was a consumer marketing analyst at Nielsen and Unilever

• He also worked on Customer Insights at Lacoste and on Insight and Analytics at Havas

• He graduated from IAE Aix-Marseille Graduate School of Management, specialized in Marketing and Brand Management


Maria Hdid - Analyst

• Channel specialist

• Earlier, Maria was business developper for a retail company

• Previously, she was a marketing coordinator for Avon Products

• Maria is graduate of IESEG and Audencia  Business School Master of Management

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Jean-Louis Passarieu - Analyst

• Digital Marketing specialist

• Worked as E-Commerce manager at Head France

• Jean-Louis was previously part of Citroën Digital Performance Management team

• He graduated from Skema BS and from Science Po Aix-en-Provence. He holds a Master in Consulting & Strategy

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